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Un studiu statistic al revistei Bussiness Week a publicat datele rezultate in urma cercetarii pietei romanesti si a raspuns la intrebarea “Ce isi doresc Romanii?”

“what do Romanians love, in
what do they believe and what do they buy
most of all” are: credits, Dacia car, salami,
beer, home appliance and electronics,
chocolate and again beer and salami… in
other words – we are still at the bottom of
Maslow’s pyramid”

Se vede, mancare, masini, bere, credite, televizoare cat mai mari, elctrocasnice cat mai sofisticate, am iesit din era comunista si ne satisfacem setea de “bine”.
Mai multe date despre aceasta statistica si branduri in Romania gasesti aici (document PDF).